Real Estate Business Blueprint®

“Real estate is a business, and unless you treat it like a business and run it like a business, you will soon be out of the business.”

Wayne Morgan

Co-Founder and CEO, The Real Estate Business School

This is The Real Estate Business Blueprint®. 

It is a tool and, like other tools, it is useless unless you know how to use it. It shows the six components of a business, their definition, and the goal of each component.

It’s so unique, it’s registered with the U.S. Patent & Trademark Office!

Business Blueprint

Real estate is a business, and unless you treat it like a business and run it like a business, you will soon be out of the business. This guide shows you how to build your business, step by step. Our courses and our Business In A Box Coaching Program will show you how to create the systems and automate your business, so that it will run without you and do what a business is supposed to do: GIVE YOU YOUR LIFE!

Start with the Marketing Component. Marketing is THE most important skill to have. It is the engine that drives leads into your business. The purpose of Marketing is to elevate, separate, differentiate and distinguish yourself from all your competitors. Dominate your marketplace, position yourself as the obvious choice, and make your competition irrelevant by using the tools in the Marketing Component.

Sales is next. After the lead is generated via marketing, simply find out what is wanted and needed and provide it! Use the tools is the Sales Component to accomplish this.

The next step in the process is the Production Component. This is where you produce what you advertised in the Marketing and Sales Components.

After you have produced what your customers want and need, WOW them in the Customer Service Component with world-class customer service. The goal is to have them become customers for life, returning and sending you a constant stream of referrals.

Keep your books using the tools in the Bookkeeping Component and utilize the tools in the Accounting Component to analyze your efforts and maintain financial health and stability of your business.

Email us at info@buildmyrebusiness.com or call us at 512-453-0900 with any questions.

Thank you.

Now, go mind your own business!

We Recommended These Courses For You:

MARKETING: THE #1 SKILL TO HAVE #538 (30 hours)

Marketing truly is the most important business skill to have, so take this course to learn how to elevate, separate and differentiate yourself from all your competitors, make them irrelevant, position yourself as the obvious choice and lead your prospects to conclude “I’m going to do business with you”! Available in 100% Online or Combo delivery methods. Enroll below or learn more here

TREC-approved (30 hours).
Use for SAE and Broker hours.

100% Online Correspondence
  • Self-proctored
  • Study at your own pace
  • Course book in PDF format
  • End-of-chapter quizzes online
  • Final exam taken online
  • No travel or additional expenses required
  • Access courses from any desktop or tablet
  • Each chapter begins with Learning Objectives and Preview Questions
  • Exam topics are emphasized throughout the course
  • Videos and animations at the end of each chapter for review
  • Download course completion certificate upon passing the final exam with a grade of 70% or higher
  • If you would like hard copies of your textbooks, they can be purchased at our online book store
Combo Online Correspondence / Live Classroom
  • *Note: In a Combo format, this course is offered twice a year only
  • The best of both worlds!
  • Each course comes with 15 hours of live classroom instruction
  • Choose which live courses to take in any order you like
  • Schedule can be found on our Calendar button, featured at the top of every page
  • The Online portion is self-paced
  • Self-proctored online correspondence course
  • LIVE classroom portion includes experienced course instructors who lead you through the most important parts of the course material
  • Communicate and collaborate with other students, then take your exam online when you are ready
  • The textbook is a downloadable PDF
  • If you would like hard copies of your textbooks, they can be purchased at our online book store or the day of class
  • Register for live classes using the “Calendar” button at the top of the page

BUSINESS PRINCIPLES & STRATEGIES #558 (30 Hours)

After you apply what you learned in marketing and started making the money you want to make, the next step is to learn how to treat your career like a business by taking our “Business Principles and Strategies​ #558” course . This course will show you how to put your business on auto-pilot so you make more while working less! Available in 100% Online or Combo delivery methods. Enroll below or learn more here.

TREC-approved (30 hours).
Use for SAE and Broker hours.

100% Online Correspondence
  • Self-proctored
  • Study at your own pace
  • Course book in PDF format
  • End-of-chapter quizzes online
  • Final exam taken online
  • No travel or additional expenses required
  • Access courses from any desktop or tablet
  • Each chapter begins with Learning Objectives and Preview Questions
  • Exam topics are emphasized throughout the course
  • Videos and animations at the end of each chapter for review
  • Download course completion certificate upon passing the final exam with a grade of 70% or higher
  • If you would like hard copies of your textbooks, they can be purchased at our online book store
Combo Online Correspondence / Live Classroom
  • *Note: In a Combo format, this course is offered twice a year only
  • The best of both worlds!
  • Each course comes with 15 hours of live classroom instruction
  • Choose which live courses to take in any order you like
  • Schedule can be found on our Calendar button, featured at the top of every page
  • The Online portion is self-paced
  • Self-proctored online correspondence course
  • LIVE classroom portion includes experienced course instructors who lead you through the most important parts of the course material
  • Communicate and collaborate with other students, then take your exam online when you are ready
  • The textbook is a downloadable PDF
  • If you would like hard copies of your textbooks, they can be purchased at our online book store or the day of class
  • Register for live classes using the “Calendar” button at the top of the page

CE The Two Sides of a Business (2 Hours)

#38107/ #38207

This course describes the two sides of a business and how they function and fit together.

The Two Sides of a Business (2 hours) – #38107/ #38207

This course describes the two sides of a business and how they function and fit together. One side is the Outside Perception; how the marketing component of the business affects the perception the public has of the business. The other side is the Inside Systems; how the internal workings of the business deliver the product or service, which must match what was advertised in the marketing. 

Online

$25

100% Online (On-Demand)
  • Watch a recorded video instruction online 
  • Pause and play when you like 
  • Take a Self-proctored Final exam online
  • No travel or additional expenses required
  • Access course from any desktop or tablet
  • Receive course credit upon passing the final exam with a grade of 70% or higher
  • No text book. Student Booklet PDF is included.

Live

$25

Live Classroom
  • Experienced course instructors will lead you through the most important parts of the course material
  • Communicate and collaborate with other students
  • Receive course credit by attending the course in its entirety
  • Text books available for purchase in our online book store
  • Must register in advance. Online self-registration is available.

*** To see upcoming dates and register, click here or on “Calendar” button at the top of every page ***

CE 4×4 Marketing Formula (2 Hours)

#35445/ #35343

While the methods of marketing have changed over time, the fundamental principles of marketing remain the same, and the same problems advertisers had in the Yellow Pages still exist in the today’s Online world.

4x4 Marketing Formula (2 hours) - #35445/ #35343

While the methods of marketing have changed over time, the fundamental principles of marketing remain the same, and the same problems advertisers had in the Yellow Pages still exist in the today’s Online world. That is the problem of “differentiation”.

This course explains the tools listed under Marketing on the Real Estate Business Blueprint®, numbers one through four, and the four-step marketing formula an agent will need to use to be able to answer one of the most asked questions every consumer asks which is “Why should I do business with you?”. By the end of this course the student will have a much clearer understanding of the four most important tools of marketing & the four-step marketing formula, and how to use each one to their advantage.

Online

$25

100% Online Correspondence
  • Self-proctored
  • Study at your own pace
  • Course book in PDF format
  • Final exam taken online
  • No travel or additional expenses required
  • Access courses from any desktop or tablet
  • Videos and animations
  • Receive course credit upon passing the final exam with a grade of 70% or higher
  • Text books available for purchase in our online book store

Live

$25

Live Classroom
  • Experienced course instructors will lead you through the most important parts of the course material
  • Communicate and collaborate with other students
  • Receive course credit by attending the course in its entirety
  • Text books available for purchase in our online book store
  • Must register in advance. Online self-registration is available.

*** To see upcoming dates and register, click here or on “Calendar” button at the top of every page ***

CE Real Estate Business Blueprint (4 Hours)

#39321/ #39279

The Real Estate Business Blueprint® shows the six components of a business and the definition and goal of each component. Included in each component are the tools and a detailed explanation of how each tool functions in that particular component.

Real Estate Business Blueprint (4 hours ) - #39321/ #39279

The Real Estate Business Blueprint® shows the six components of a business and the definition and goal of each component. Included in each component are the tools and a detailed explanation of how each tool functions in that particular component.

It is a diagram that shows how to build a real estate business. The relevance of this course is to provide agents and brokers, who instead of doing everything on their own, learn how to develop a high-performance team.

A key in being successful at running a real estate business is to find others who are strong where you are weak and only work on activities where you are really good or excellent. This course gives agents and brokers a new perspective on their business.

Online

$25

100% Online Correspondence
  • Self-proctored
  • Study at your own pace
  • Course book in PDF format
  • Final exam taken online
  • No travel or additional expenses required
  • Access courses from any desktop or tablet
  • Videos and animations
  • Receive course credit upon passing the final exam with a grade of 70% or higher
  • Text books available for purchase in our online book store

Live

$25

Live Classroom
  • Experienced course instructors will lead you through the most important parts of the course material
  • Communicate and collaborate with other students
  • Receive course credit by attending the course in its entirety
  • Text books available for purchase in our online book store
  • Must register in advance. Online self-registration is available.

*** To see upcoming dates and register, click here or on “Calendar” button at the top of every page ***

CE Principles of Business (10 Hours)

#38182/ #38103

Do you want to be IN the real estate business? Or do you want to OWN a real estate business?

Principles of Business (10 hours) – #38182/ #38103

Do you want to be IN the real estate business? Or do you want to OWN a real estate business?

Sign up for this course to learn:

  • Why no one succeeds alone and how Top Producers build high-performance teams
  • Why you need to master MORE than just Marketing and Sales
  • Transition from “Specialist” to “Generalist”
  • A whole new way of thinking about, looking at and operating your real estate business like a business
  • The six components of a business, how they function and fit together
  • How to build a high performance team

Online

$25

100% Online Correspondence
  • Self-proctored
  • Study at your own pace
  • Course book in PDF format
  • Final exam taken online
  • No travel or additional expenses required
  • Access courses from any desktop or tablet
  • Videos and animations
  • Receive course credit upon passing the final exam with a grade of 70% or higher
  • Text books available for purchase in our online book store

Live

$25

Live Classroom
  • Experienced course instructors will lead you through the most important parts of the course material
  • Communicate and collaborate with other students
  • Receive course credit by attending the course in its entirety
  • Text books available for purchase in our online book store
  • Must register in advance. Online self-registration is available.

*** To see upcoming dates and register, click here or on “Calendar” button at the top of every page ***